We provide services for bespoke bridal wear, occasion wear, menswear and fine jewellery.

For any styling queries or to book an appointment in India , do get in touch with us at +91 7303030343 (every day from 9:30AM - 7:30PM IST, except on national holidays)

For any queries or to book an appointment in the United States, please contact us at +1 (646) 490 5755
(Mondays to Saturdays from 11AM - 7PM EST and Sundays from 12PM – 6PM EST, except on national holidays)

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Company Profile


Founded in 1995 by Anita Dongre, Meena Sehra and Mukesh Sawlani, House of Anita Dongre Limited (HOAD) (formerly known as And Designs India Limited) is one of India's leading fashion houses today. A well-recognised, well-respected and well-loved name. The company owns and operates three brands with three extremely distinct identities. AND with its line of chic, contemporary western-wear for women, Global Desi – a young, free-spirited, vibrant line of boho-chic ensembles and the Anita Dongre label offering breathtaking, curated looks in bridal, couture, pret, menswear. This label also includes Pinkcity, handcrafted jadau jewellery and the recently launched luxury pret label Grassroot which is a tribute to the handcrafted traditions of India, and seeks to revive, sustain and empower heirloom traditions from across India and fashions them into contemporary tales.

Today, House of Anita Dongre has a widespread reach that extends not just across the country, but beyond the borders as well. Within India, the network includes well above 1,050 points of sale with more than 280 exclusive brand stores and over 780 multi-brand large format stores in over 105 cities. Globally, House of Anita Dongre marked its first international presence in Mauritius in 2013 with Global Desi followed by Anita Dongre & AND in the city in 2014. Recently, in 2017, Grassroot by Anita Dongre launched its first international store in New York City, USA.

2013 was a momentous year for House of Anita Dongre. Not only did the company establish its international presence, but it also became the first and the only fashion house in India to be invested in by General Atlantic, a leading global growth investment firm. House of Anita Dongre's Board of Directors comprising of Anita Dongre, Meena Sehra and Mukesh Sawlani was strengthened further by appointment of Sandeep Naik (Managing Director, General Atlantic, Mumbai) and Shantanu Rastogi (Principal, General Atlantic, Mumbai) as its directors. Following the successes of 2013 were the landmark achievements of 2015 and 2016. In March 2015, Milind Sarwate, Former Marico Group CFO, joined the board as an Independent Director, which was followed by appointment of Dalip Sehgal, Former Managing Director of Godrej Consumer Products Ltd. as an Independent Director of House of Anita Dongre's Board in September 2016.

In April 2015, the company shifted its headquarters to the serene, green hills of Rabale in Navi Mumbai. The new, ergonomically-designed building is a reflection of everything that the company stands for and believes in. Earth-friendly, animal-friendly, work-friendly - the special architecture of this green space uses air, water and sunlight in the most efficient and economical manner, creating a work environment that is completely in sync with the natural environment.

Shortly after this move, House of Anita Dongre launched a beautiful new label, bringing to life a long-cherished dream. The industry witnessed the unveiling of Anita Dongre Grassroot – a brand that seeks to revive the heirloom craft traditions of India and fashion them into contemporary tales. With its motto of 'revive-empower-sustain', this is a tribute to the hands of history.

Over the years, House of Anita Dongre Limited has grown from strength to strength - embracing change, redefining fashion, setting trends and making a difference

Mission and Vision

Anita Dongre believes that fashion plays a defining role in enhancing a person's confidence and sense of self. Which is why the House of Anita Dongre labels seek to create designer wear that leaves unforgettable impressions on the world, and yet, is versatile enough to transcend people, places and occasions. A line that effortlessly fuses a variety of styles, silhouettes and designs to offer customers a fashion that is global chic. And that adapts to every lifestyle. Anita believes in preserving the rich heritage of India in the Anita Dongre label. She works closely with the traditional artisans to create exquisite ensembles and gorgeous handcrafted jewellery – as she pays homage to the supreme craftsmanship of India. House of Anita Dongre stands for a simple, beautiful thought - fashion is for everyone, everyone has a fashion.

CSR Policy

To know about House of Anita Dongre Corporate Social Responsibility policy, kindly click here

Terms and Conditions of appointment of independent directors

To know about terms and conditions of appointment of Independent Directors(Mr. Dalip Sehgal), click here

To know about terms and conditions of appointment of Independent Directors(Mr. Milind Sarwate), click here

For information related to House of Anita Dongre contact:

Amol Raje, Company Secretary.


For business development and franchisee enquiries contact:

Noor Malhotra - Business Development


For PR & Media related queries, contact:

Asssistant Manager – PR