The Craft

Indian textile crafts are passed down from one generation to the other — master to apprentice. Every family has its special technique practiced and honed over several years. At Anita Dongre Grassroot, we’re giving fashion the slow, steadfast care it, and its makers, deserve. It’s painstaking and laborious, but so very soulful, like all works of art.

Handwoven

Warp, weft and human rhythm come together in meditative balance to create yards of handwoven cloth. Dating back generations, hand weaving is a family craft where every member contributes to the final product.

Embroidered By Hand

Hand embroidery is a tradition as precious as a family heirloom. The oldest forms of embroidery were taught to young girls who would spend hours perfecting their craft each day. In the most remote villages, embroidery is a traditional craft that is now also a livelihood, bringing employment back to the villages of India.

Block Printed By Hand

Block printing is a slow process but highly rewarding. It begins with an artisan chipping and chiselling a block of wood into an intricately patterned stamp. These blocks are then used to stamp dyes (or mud in some cases) onto fabric to create beautiful block printed stories.

Bandhani

Bandhani is a tie dye craft dating back thousands of years. Here skilled women artisans tie tight knots by hand in fabric which is then dyed to the right hue, creating mesmerising patterns. Bandhani garments take an artisan over a month to create.

Chikankari

The history of Chikankari dates back to the third century BC. Hand-carved wooden blocks are used to print patterns onto fabric. Women in rural India then embroider onto those patterns in up to 32 different stitches to create timelessly elegant garments. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Handwoven Bhujodi

For over 500 years, artisans have perfected the art of weaving the beautiful Bhujodi fabric through diligent practise. Adorned with intricate designs and finished with indigenous techniques in hand, it takes a weaver months to create this fabric. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Chanderi

Intricately woven by hand, Chanderi weaving is a tradition over five centuries old, kept alive by only 12,000 weavers today. This distinctive sheer fabric is slowly dying out to cheap industrial replicas. In supporting this craft you bring back sustainable livelihoods to remote villages whose only wealth is craft history.Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Handwoven By Women

In the most remote villages across India, the age old craft of handweaving is dying. By choosing to use handmade fabrics, we help revive this craft and empower the artisans. We work with local artisans - who work from the comfort of their home, at their convenience and pace - to bring employment back to remote villages.

Handwoven Jamdani

Jamdani is thought of as the art of loom embroidery. Intricate motifs are added onto the warp by hand, producing vibrant patterns. The entire process is extremely time-intensive, taking an artisan one day to weave every half a metre. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Handwoven Ikat

Yarns are bound together in the desired pattern and dyed, then set up on a loom and handwoven. Since the surface design is created in the yarns rather than on the finished cloth, both fabric faces are beautifully patterned. Natural dyeing techniques revived in this craft result in limited colour fastness, adding to the uniqueness of this garment.Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Linen

Linen is produced from the stem of flax—a plant that demands little of the earth. Made using laborious earth-friendly processes, it gets better with age and handling. It is durable, hypo-allergenic and extremely breathable. Being a natural insulator, it keeps you cool in summer and warm in winter. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Naturally Dyed & Handwoven

The bark of trees, plants and leaves lend their natural colour to yarn which is hand-dyed by artisans. These dyes are limited in their colour fastness, and when handwoven, create fabric that is unique in its dyeing variations. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Kala Cotton

Kala cotton is watered by the rains and grown without the use of pesticides or synthetic fertilisers. It is then picked, spun into yarn and woven into fabric—all by hand. Truly organic, it encourages sustainable textile production and revives traditional farming practices. Natural dyeing techniques result in limited colour fastness, making this garment unique. Grassroot works with rural artisans to create local employment opportunities, empowering every village to become a self-sustaining unit.

Clamp Dyed